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The first Pedal Mode series in Amsterdam focuses on bicycle chic style.

Often the term cyclist is branded to anyone who rides a bike. But this is misconception which leads to a reductionist view of bicycles in relation to the city and those that ride them.

With the aim to capture everyday life on two wheels, there is one thing that became abundantly clear. Nearly everyone rides a bike. Pedal Mode is about real people in real moments, doing what I describe as the best part of living in any city.

This series is devoted to those who ride with a touch of chic.

Amstel Run | Bicycle Chic Amsterdam

Bespoke Blue | Bicycle Chic Amsterdam

Dijon | Bicycle Chic Amsterdam

Sinbad | Bicycle Chic Amsterdam

Snow cap | Bicycle Chic Amsterdam

Momentary Capture | Bicycle Chic Amsterdam

Cruisin in Style | Bicycle Chic Amsterdam

Prim and Proper | Bicycle Chic Amsterdam

Jaguar | Bicycle Chic Amsterdam

Sable | Bicycle Chic Amsterdam

Bouwman | Bicycle Chic Amsterdam

Top gun | Bicycle Chic Amsterdam

Magnum | Bicycle Chic Amsterdam

Super Nishiki | Bicycle Chic Amsterdam

Red Finger Picasso | Bicycle Chic Amsterdam

Regal Red | | Bicycle Chic Amsterdam

Red Rider | Bicycle Chic Amsterdam

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