Amsterdam officially became electric in 2020 as sales of Electric bikes continue to soar.
E-bikes set record sales
Reasons for the increase in E-bike sales
There are several reasons why e-bike sales have increased. Nearly every bike manufacturer has entered electric marketplace. The choice has made it more attractive for consumers.
In 2019, scooters were banned from the bike lane in Amsterdam. As a result, the sales of new scooters has plummeted. Many people are looking for alternatives and electric bikes have played a part in filling the void.
The corona measures have also contributed to booming sales. Market research by by the Dutch dealer organisation Bovag reported that 57% of people who were frequently travelling by public transport were considering using their bicycle instead.
E-bike leasing has also increased. New leasing rules have made it more financially attractive for companies to lease electric bikes and allow their employees to use them as company bicycles. The electric VanMoof S3 has become an attractive fringe benefit.
The Rad Bike revolution
What the future holds
Whether this trend continues in the short term depends on how factories and manufacturers deal with supply chain problems. Since many suppliers were closed due to the coronavirus, delays on delivery of new bikes and accessories resulted in “out of stock” becoming a consumer catchphrase.
But in the long term, e-bikes will continue to evolve with new technology and innovations. This is an exciting time for the bicycle as it cements itself as the best possible alternative for public transport.